Corporate Video

Today, in our ever so 'politically correct' world, it's seen as offensive to even check. Well. Welcome to a reality check. If you're going to do some serious research into commissioning and producing a corporate video, we're up for it.

A plumber needs to complete a four year apprenticeship and gain a certificate III just to fix a toilet or a leaking tap. Not a videographer. Not today on the Internet. Pop into the local camera store, pick up a DSLR, make a few outlandish claims on your free WIX site, then have a few mates give you a five-star review on Facebook, and you're open for business. We've literally seen porn shop managers go from waiting counters to advertising online video marketing genius overnight, and absolutey nobody checks.

In the real production world, showreels and your last three jobs count. Video isn't just pushing a RECORD button, it's a profession, a craft. While you don't need a degree to practise it, we believe it is professionally wrong to learn on somebody else's dime. If you're about to commission a Corporate video, do your research. Ask to see the last three productions, ring the Clients for a reference. Do your homework. We're not the only game in town but we're game enough to step up and state the bleeding obvious.

We're designed to size each other up quickly and in an increasingly plastic world, first impressions aren't just important, they're vital. Your Corporate video is a 24/7 communique. A PR agent that never sleeps. Is yours communicating the right message? Or have you just gone with the cheapest parts?

The proliferation of online video, and the ease in which it's made, distributed, and boosted via social media, has seen almost all of the basic production standards go straight out the window. It's easy to get a few hundred thousand views, via a phone farm, for a few hundred bucks. A good boost for the marketing department's ego, and while most TV stars would never be caught dead without make-up, most business leaders are regularly tossed under the bus, on high definition video, on the world wide web, without even dusting powder. We don't want to see your burst capillaries in 4K on LinkedIN when we wake-up in the morning. Whether you like it or not, the rule of audience still applies. If we're inviting you into our living room, you best be very, very well-dressed. Just because you can, doesn't mean you should.

As video becomes the medium for communicating online, there will be a return to real production standards, and platinumHD is more than happy to tender. We will interpret your brief and come back with a creative solution. We can write the scripts, cast the talent, shoot the whole show and shabang and deliver, on time and on budget. We will even distribute and measure it. We've hundreds of case studies to back it up. Our business model has never been about middle men and mark-up’s, our costs are totally transparent. We own our own camera kits, lights, lenses, drones and edit suites. Our CREWS aren’t contractors and our Producers and Editors are full-time.

Platinum Films

GIVE YOUR PROPERTY THE SUPER STAR TREATMENT
As the Operations Manager at Chadwick Real Estate, I worked closely with PlatinumHD on our corporate Real Estate videos. The quality and execution was 2nd to none. They knew exactly what we needed and the whole process was seamless. Jessica Whatman
If it’s of value to your business for people to know you before they have met you in person, these guys have the goods. It’s up to you if you are worth knowing! Scott Wagner
Brett Clements and his crew at platinum were responsible for filming my last fight at Melbourne’s Hisense arena late 2012 for a documentary I plan to release. They also filmed the lead up training camp, including the final press conference and the weigh in the day before the fight. This was a world title fight and at times was a pressure cooker of an environment, with patience and personalities tested to the maximum, and Brett and his crew not once were a distraction, contrary to that, they blended in with us so seamlessly it was if they were part of the team! They also flew to Perth a month after the bout to film more interviews for the Doco. Brett and the team were always very professional and accommodating to our requests/requirements, and Brett's filming and creativity were matched only by his passion and enthusiasm. Brett has a gift of capturing 'the moment' and putting it on screen. I can vouch for these guys if you are proposing to hire them for a gig. World Champion Danny Green
We knew to achieve strong off the plan results for the sale of the new Miami One Apartments we would need a strong marketing campaign that truly represent the building to take place.. Brett and his Team provided us cutting edge rendering, state of the art photography and a short film length video clip of why the Miami lifestyle is paramount to so many. As this was my first large scale project of this kind, I was heavily advised and directed by Brett and the team in to what would work best. I have no doubt that Brett's work helped achieve a sellout of the building prior to completion! Justin Smith. Raine & Horne Burleigh & Miami.
We have worked with Brett, Pony (Linda) and the Platinum HD team since opening our Queensland offices over 3 years ago and have built such a close relationship with the team that they feel like an extension of our Sotheby's International Realty family. We work with their team for various videography and photography projects for Property, Company Branding, Social Media, Testimonials, Auction and company events and they always perform above and beyond our expectations. Video is such an integral part of our business and we have found so many changes with videography in our industry over the past few years. Platinum HD are always in sync with the changes and constantly keep our company and team current with the innovation in the delivery of their products therefore allowing us to remain at the forefront of our industry. Deanne Arthur – Director Queensland Sotheby’s International Realty