We believe the lower end of the real estate video market will go the way of Smart Phones and User Generated Content will rule the day.
It's already happening and we've built a platform to power the revolution. Mobile film-making is the future, video shot by you, even your Vendors. Why not use a sunrise from their balcony, if it's been shot in high definition? Or hear the squeals and laughter of kids dive-bombing in a pool. This is real life. Moments recorded by real people who are more passionate and far more invested in their property than a passing supplier. These are real home movies.
And platinumHD - which has invested literally hundreds of thousands of dollars in high-end cameras like RED over the years - is the first to admit Smart Phones are finally up to the job of recording totally acceptable property video. Smart Phones deliver everything Suppliers can't. We can't be there in your pocket, to take advantage of that perfect moment. Mobile film-making breaks the 'cookie-cutter' mould and puts creativity in the Agent's hands. Today's young Agents have grown up in front of a camera and are comfortable talking to it. There's no fear.
We pioneered real estate video as Propvid, back in 2004. We've been watching the mobile film-making space closely for years. Now, we're introducing a re-boot - Propvid. 2.0.
You shoot. We cut. A 30-second video cut by pros to real production music for only $99 - and automatically distributed to all your social media channels at the click of a button, using a digital asset management platform designed and built for real estate media - showcache.io.
We've lauched with the 30 second video as our first product and plan to add 60s', 90s', Auctions and Market Reviews any day, with hourly editing available.
As the Smart Phone and new technology disrupts industries everywhere, we believe the next generation of devices will deliver even greater dynamic range, further balacing exposures between interiors and exteriors. Companies like MOMENT are delivering a range of attachable lenses. Freefly has entered the gimbal game with the MOVI, a robot pre-programmed with cinematic moves. Hand-held stabilisers are everywhere. We also believe quirky new formats and styles will emerge from a class of Agents unafraid to explore new techniques.
The capture part - recording the video - is getting easier and easier. What takes time is the editing; reviewing all the footage and selecting the best takes; access to fast machines that can cut 4K, professional editors with experience, stock libraries and music. We’ll provide professional advise, born out of a decade shooting the best property video around, and give you access to our world class post production & editing facilities.
Colour Correction. Stabilisation. Titles. Access to awesome licensed production soundtracks, not elevator music. All editing is done out of our Gold Coast studios, meaning we can deliver prices at regional city costs - not big smoke bloat and every video is made in Australia.
Here's a Facebook site with a lot of tips and tricks to better Mobile Film-making.
www.propvid.tv will be live to take orders by September 1. In the interim, Agents and Agencies wanting to benefit from this service will need to follow this process.
Get Your Propvid 30 in a Few Simple Steps
- Watch the free video tutorials on the Propvid Facebook page.
- Shoot your video on a Smart Phone. Enabling 4k at 60 fps if your phone has this feature.
- Select 20 of the best shots and upload to Dropbox.
- Visit www.extrememusic.com and pick a 30-second track.
- Send firstname.lastname@example.org an email with the track details, the link to your DROPBOX and your details. Full name. Email. Contact numbers.
- Call Linda Clements or Kristy Paroz on 1300 766 779 to book your Propvid 30.
- You will the be set-up with a Propvid account and will be able to view your film, download it and also automatically post it to Facebook, Twitter, YouTube, LinkedIN and other social media channels.