IGNITE – A Serious Corporate Video?

IGNITE – A Serious Corporate Video?

A scene from Ignite, with Jennifer Kachel channeling Sharon Stone

The brief from Greg Lemon was direct: “Appeal to Men Over 50.” And we want it super sexy. Be careful what you wish for. The idea was to spoof a TV series called Success Stories. With Jennifer Kachel playing the part of a reporter, the men were lost for words. In the first screening, both Lemon and Randall Deer applauded. Then, Randall’s wife saw it. And we got thrown under the bus.

 

platinumHD Gold Coast, Advertising