We’ve just wrapped production on what is, arguably one, if not THE, biggest in-room Auctions in Australasia – The EVENT of 2011, for Andrew and Greg Bell’s Ray White Surfers Paradise Group – the No 1 franchise in this global brand. The EVENT is a milestone on the Australian property calendar. There’s absolutely nothing quite […]
The Edge is an in-room Easter auction concept embracing the new wave of social media. For the first time, properties would be posted on Facebook weeks ahead of the event. Packages also include ads in the Gold Coast Bulletin and their web portal.
Brash. Fake it will you make it. For the promo for the 008 Blockbuster, we slipped into the race crowd with special passes for a ride on a Blackhawk as part of the Indy celebrations. The airforce just assumed we were the BTS CREW and away we went. Inside running. What’s a Blackhawk got to […]
Ray White Broadbeach principal Gary Gannon was at full-throttle, motivating a room full of Agents in preparation for the summer auction craze on the Gold Coast. We’d pitched him an idea for the world’s first high-definition in-room video auction called The Blockbuster. It would go head to head against Ray White Surfer’s Paradise’s seminal The […]
Mark McLeod, former No 1 Agent for The Ray White Surfers Paradise Group, is a colourful, inspiring speaker. We got to film behind the scenes, revving up the team, as Ray White Broadbeach gets ready to take on The Event – the biggest auction in the Southern Hemisphere. It’s a Win/Win at this time of […]