Luke was backstage at the Queensland Titles of the Compete Naturally bodybuilding championships. Within half an hour, he’d be on stage claiming two trophies. The bright lights of the stage a far cry from the nights when he’d drink 30 cans of beer and end up on the cold floor of a police cell, in …
Tag Archives: Online Video Strategy
Filming with fighterpilot.com.au
Produced by Sam Yeomans from Play It Again Sam, these international Web ads and conference Openers involved literally strapping software technicians, flown in from all over the world, into the back of an L-39 Albatros jet and taking them for a high-speed, rollercoaster ride WHILE we interviewed them about Cloud-based solutions. Some of these trips …
Two Husbands In One House – An iphone ‘Home Movie’
Going into this project, we had zero intention of filming this home on a Smart phone. The production budget was healthy enough to sustain the big kit. The job was unorthodox in many ways, with the Vendor insisting on bringing independent Agent Scott Wagner in to join Harcourts to advise on video marketing. Which was …
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Havafeed – Helping The Gold Coast’s Needy
At platinumHD – possibly because we’re blessed to work in some of the country’s most luxurious surroundings – we’ve always had a strong pull towards helping the homeless. Those living hard on the land. Believe it or not, statistically, there is only six weeks separating you from the street. A lost job. So when the …
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Queen Street. The Palladium. Stage 1 Of An 8 Year Project
It is one of the most fun and joyful parts of my role, to provide a glowing testimonial on my personal and professional relationship at working with Brett, Linda and the entire crew at PlatinumHD. Brett is nothing but a creative genius, with the commitment and dedication that transcends even the concept of going ‘over …
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A Walk On The WILD Side
When Brisbane Buyer’s Agent John Leighton approached platinumHD, he wanted a web site that could not only handle a lot of rich media but one designed around big, bold ‘statement’ photography. I don’t know where the idea came from but I suggested “…how about we film you sitting with a Bengal Tiger.” John rolled up …
A Profile On Agent Troy Dowker
We’ve worked with Troy since 2006. Like most leading Agents, he knows exactly what he wants and will not settle for second best. When it came to shooting his profile, the brief called for multiple locations, across a couple of months, from auction coverage to testimonials, but it was a healthy $7,500 budget for an …
Selling A Vacant Block Of Land
Land sales have historically been slow within our industry, with days on the market often rolling into months and sometimes years. I sold this beautiful block for $25,000 over valuation and in 35 days…and in a suburb that hardly anyone on the Gold Coast even knows exists! I had an overwhelming amount of response via …
“I Just Don’t Care!”
With an Irish accent dripping thicker than molasses, Belle Bulimba’s Tony O’Doherty explained: “I’m just not like the other Agents.” So. We came up with a campaign to reflect his stance in this ‘material world’ – researching all the best bling that often comes with multi-million-dollar-listing egos. We called the concept “I don’t care….” We …
A Spring Storm
“Real-estate-man-about-town” Dean Yeo has always challenged us (in a good way) to explain the difference between what we do when making a film about a property versus shooting a real estate video. Many in the real estate industry are dumbfounded as to why a ten hour shoot only produces a 60 second video when they …