The First Property ‘Short’ – Linnaeus

Pin sharp from front to back; every sky blue; each and every colour in the spectrum amped. Shadows brushed white, with radiating light; all lawns painted fresh-cut green. Today’s real estate photography – almost all real estate photography, including much of the material produced by this production house – has managed to remove itself from …

A Romantic Comedy – 6 Ben Lexon Place, Robina

It was always fun working with Lucas Wilson and Natalie Poteri. They happily let us push the limit. In this film Lucas plays a forgetful Agent, who can’t remember names, while Natalie is a potential buyer. A romantic comedy on Youtube:https://www.youtube.com/watch?v=Xy1zvCm3zvA A Game Show on YouTubehttps://www.youtube.com/watch?v=htiCige_mpc

Time To KILL Real Estate Cliches

When dealing with a medium as relatively new to real estate as ‘video’, it’s application demands a big re-think around dialogue. Take ‘You see’. Viewers ‘can see’ it is a kitchen. There’s no point in pointing it out to them. “As you can see, I’m in the kitchen.” Yep. We kind’a guessed that. The fridge …

Towards the Holy Grail – HDR-3D

Towards the Holy Grail of HDR 3D Video The later part of 2011 could see ‘real estate video’ surpass ‘real estate photography’ in it’s one area of weakness. That of Dynamic Range. The technology isn’t available to ‘commercialise’ it for property just yet – the operative term being ‘yet’. What we’re talking about here is …

The EVENT 2011

We’ve just wrapped production on what is, arguably one, if not THE, biggest in-room Auctions in Australasia – The EVENT of 2011, for Andrew and Greg Bell’s Ray White Surfers Paradise Group – the No 1 franchise in this global brand. The EVENT is a milestone on the Australian property calendar. There’s absolutely nothing quite …

The Edge

The Edge is an in-room Easter auction concept embracing the new wave of social media. For the first time, properties would be posted on Facebook weeks ahead of the event. Packages also include ads in the Gold Coast Bulletin and their web portal.

Casa Albero – The First Platinum Film

Dave Adams was a natural on camera. One of those rare comedic talents. Dave, from Ray White Broadbeach, swore by real estate video and we’d made some great ones. He wouldn’t list a home without a budget of at least $2,500 for propvid. I’d visit the property. We’d bounce some ideas around. Then I’d write …