This video marked the first time ‘platinum‘ appeared as a brand, defining a platinum video. Ray White Broadbeach’s Blake Haddleton sold out the building off the back of this film, which saw Westpac chief pilot Peter Bird doing some incredible aerials chasing a fast boat up the Broadwater, with Playboy golf model Jennifer Kachel hanging on …
Category Archives: Real Estate Video
Reflections – Tower II
This is one of my favourites. A decent budget – $8,800 (Aus) – and a great presenter, Kristine Lehmann, with the time to do it properly. Only my second outing on the SONY X1 – with a dash of Letus on the BMW and rooftop shots. We screwed on a couple of old Nikon prime …
Making The Blockbuster. BTS. Episode 2
Blockbuster 08
Brash. Fake it will you make it. For the promo for the 008 Blockbuster, we slipped into the race crowd with special passes for a ride on a Blackhawk as part of the Indy celebrations. The airforce just assumed we were the BTS CREW and away we went. Inside running. What’s a Blackhawk got to …
We Are Broadbeach. V 1.3
Barney McGrath, ex-NY advertising guru largely responsible for the modern re-make of the real estate agency with his breakout vision for McGrath, had just finished a major overhaul on the Ray White logo and collateral. Now he was turning his blowtorch like attention to Broadbeach with a good idea. “We are Broadbeach.” Simple. It encapsulated what …
The Blockbuster 07
Ray White Broadbeach principal Gary Gannon was at full-throttle, motivating a room full of Agents in preparation for the summer auction craze on the Gold Coast. We’d pitched him an idea for the world’s first high-definition in-room video auction called The Blockbuster. It would go head to head against Ray White Surfer’s Paradise’s seminal The …
Making The Blockbuster. BTS. Episode 1.
Mark McLeod, former No 1 Agent for The Ray White Surfers Paradise Group, is a colourful, inspiring speaker. We got to film behind the scenes, revving up the team, as Ray White Broadbeach gets ready to take on The Event – the biggest auction in the Southern Hemisphere. It’s a Win/Win at this time of …
The Very First Propvid
I’d returned to Australia in December 1999, from a lacklustre outing in Los Angeles, where I struggled as a Director. The next few years, I’d built a production and technology house called KABOOM! Entertainment Technology with IT whiz Graeme Patton, Editor Maurice Todman and digital allrounder Dave Pascoe. All we were left with when the smoke …