Neo’s 79 The Sovereign Mile

If there was a fraying in the controversial, headline grabbing Neo pairing of Adrian Jenkins and Ian Adams, 79 The Sovereign Mile was the first loose thread pulled, with Ian begging out any main appearances in an Entourage-inspired piece featuring babes toting machine guys and Adrian dressed as a New York pimp but doing a […]

Lakelands by NEO

For those who don’t know, Neo‘s Ian Adams was a SWAT cop back in the UK. The best of the best. He has an unashamed, unabashed comedic quality about him, not dissimilar to the great Benny Hill. He can have fun with being sexist, taking it right up to the line with through self-deprecating sense […]

Ballin Downs – A Testimonial

This just in from Agent Jason Savage on the Ballin Downs video – produced over three days, for $15,000 plus helicopter aerials. And again, we broke all the rules here. It is a generally accepted rule of real estate marketing that you never ever film or even associate a home-owner or his/her memories in any […]

I Love My Villa

Love My Villa. ‘Amalifi’ cost over $10 million to build. With that sort of price tag, in this sort of market, any type of marketing is going up hard against it. To add to the challenge, 50 Knightsbridge Parade East, Soverign Islands, had already been “video’d”, photographed, floor-planned, 3D whatever’d and word-smithed to death by […]

The First Property ‘Short’ – Linnaeus

Pin sharp from front to back; every sky blue; each and every colour in the spectrum amped. Shadows brushed white, with radiating light; all lawns painted fresh-cut green. Today’s real estate photography – almost all real estate photography, including much of the material produced by this production house – has managed to remove itself from […]

A Romantic Comedy – 6 Ben Lexon Place, Robina

It was always fun working with Lucas Wilson and Natalie Poteri. They happily let us push the limit. In this film Lucas plays a forgetful Agent, who can’t remember names, while Natalie is a potential buyer. A romantic comedy on Youtube: A Game Show on YouTube

Beechwood Close & PlatinumHD’s Five L’s of Film-Making

Platinum’s five L’s of Film Making 1. Light – you need to control it, and pack it. 2. Location – the place you’re going to shoot has to tie in with the L approach. 3. Lenses – without a serious set of fast primes, you’re restricted. 4. Look – the style, feel and genre you’re […]

Preferred Video Supplier

PlatinumHD Propvid is proud to announce it has been appointed preferred HD video supplier for Australia’s No 1 real estate portal, Bringing video to the Internet has been a long, hard road, which started for us back in Sydney in 2004 as a small company called SMASH POP! We then morphed into Propvid ( […]

The Emperor’s New Clothes

An Emperor who cares for nothing but his appearance and attire hires two tailors who promise him the finest suit of clothes from a fabric invisible to anyone who is unfit for his position or “just hopelessly stupid”. The Emperor cannot see the cloth himself, but pretends that he can for fear of appearing unfit […]


As we slowly expand internationally, we’re being exposed to different ways of doing things. Different ways Agents do things. Different business models. Increasingly, we are being asked, why is the quality of real estate marketing in Australia so high and how overseas Agents can achieve these results? The most defining answer – in terms of […]