The Social Experiment for Chris Gilmour

The Social Experiment. This is a road movie we filmed for Chris Gilmour – Australia’s Fastest Agent – from All Properties Group. Chris is a big believer in social media, especially Facebook. His billboard says LIKE ME and a lot of people do. So. We decided to put it to the test. The objective? Can …

What’s 4K Have To Do With Real Estate Anyway?

What’s 4K? Over the next few months, you’re going to hear the term 4K more and more. Basically, it is the next level of HD. Even Higher Definition. It is the next big thing in image quality as far as consumers are concerned. When you hear the guys down at Domayne banging on about Panasonic …

We Love Video

Human beings are made to feel things. We cry. We laugh. We love. We respect people who look us straight in the eye. We respond to movement. When video is used effectively, it triggers emotion. There are two types of video. Video shot to record something. A birthday. A Christmas. A moment in time. Then …

The Gloves Come Off – March 28, 2012

This is a snap shot of the future of real estate video. A professional presenter, in this instance, popular Queensland identity Erin Connor, representing a brand; in this case Ray White Special Projects. Presenting a product on behalf of them. This is how almost every product is sold. From toothpaste up. When you’re ready to …

The Blaire Witch project

It is not about the camera. The equipment doesn’t define the artist. The Blaire Witch Project proved that. RED has only entered our equation out of a desire to test, probe and exceed all existing limits. We couldn’t call ourselves PlatinumHD if we didn’t invest in the best in the world. Other sensors, cameras and …

1 Scott Street

1 Scott Street was always going to be a Brisbane landmark. The position, plus the design signature of Jackson Teece Architects pretty much guaranteed it. So when Mark Lowrey from STYLE Prestige first pitched his idea to us for a series of films tracing the creative process behind the refurbishing of three apartments by three …

The Mighty Slideshow Versus Smart TV

This could also be called “The never-ending search for the NEXT big thing.” A good friend of mine asked me the other day ‘Do you think that’s it for video?’ in the real estate business. The early adopters get restless when they know the rest of the herd is on the way. Video’s indent in …

2011 – A Year in Review

2011 – a Year in Review. When you shoot more than 50 real estate videos a week (just on the Gold Coast) and manage an online video network that now stretches across the world, through multiple time zones, a PlatinumHD Propvid day is one long and remarkable 48 hours. What’s remarkable is the burden of …

92 Savoy Drive. The Naked Truth About Last Night

Updated December 29, 2011: Views have now exceeded 100,000. Without any mainstream press. There are three versions of this film launched. Two on YouTube and one on VIMEO. Launching multiple versions was necessary due to some aggressive censorship on Neo content in the past. VIMEO now also offers up integration with Apple TV so seeing …

Neo’s 79 The Sovereign Mile

If there was a fraying in the controversial, headline grabbing Neo pairing of Adrian Jenkins and Ian Adams, 79 The Sovereign Mile was the first loose thread pulled, with Ian begging out any main appearances in an Entourage-inspired piece featuring babes toting machine guys and Adrian dressed as a New York pimp but doing a …